Quick Guide

Accessible Social Media Basics

Practical strategies for creating social media content that is easier for more people to access, understand, and use.

Estimated reading time: 5 minutes
Last updated: May 2026

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About This Handout

This guide provides practical strategies for creating accessible social media content that works for everyone.

Why Accessibility Matters

  • Expands your audience

  • Improves clarity and engagement

  • Supports users with disabilities

  • Aligns with ADA and WCAG

Essential Practices

Alt Text

Describe images clearly and concisely, focusing on purpose and key details.

Captions

Provide accurate captions for all video content.

Clear Writing

Use plain language and short sentences.

Hashtags

Use CamelCase (e.g., #ControlAltAccess).

Use descriptive link text.

Color Contrast

Ensure text is readable with sufficient contrast.

Quick Checklist

  • Alt text included

  • Videos captioned

  • Readable formatting

  • Clear language

  • Accessible links

Need another format?

This resource is designed as an accessible web page. Alternate formats may be available upon request.